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As a response to meeting and convention planners, a new business was born Ground operators. They prepared everything in the airport before the airplane arrive. Ground handlers are like meeting planner. -
The father the DMC was coined in 1972 by Phil Lee in the United States, He thought about that situation to created new programs, as well as spouse/guest programs. -
DMCP was created for incentive travel industry. There was lot of competition.
Meeting planner, wedding planner, experts in the local place. By the end of the decade management companies had emerged. -
Other suppliers like hotels, decorators, etc. who beginning to offert diferent service. -
We witnessed for the first time aggressive expansion. Lot of companies were competing for fewer dollars. -
GDP<10%
Biggest crisis before on the pandemic. -
Industry has become much more complex, it has becime mire difficult for corporations to manage multiple supplier across the country. Global Partner, the best person to help at organize in a event is a person who live in the place.