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After the acquittal of George Zimmerman, the hashtag Black Lives Matter skyrocketed, creating a national discussion.
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When Ellen hosted the Oscars in 2014, she set a goal to get the most retweets of any tweet ever. She accomplished this with over 3.4 million people retweeting the selfie of Ellen alongside other famous celebrities
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In 2014 the ice bucket challenge raised millions of dollars.
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With each life changing attack or natural disaster, we see huge amounts of support on social media. One of these was for the attacks in Paris in 2015. The hashtag #PrayforParis was used over 7million times.
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In the aftermath of the Harvey Weinstein scandal, Alyssa Milano posted on social media about her story and asked that everyone who was a survivor of sexual assault responded with "Me Too". This started a huge platform that countless celebrities and women joined.