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Creator of Apple
Steven Wozniak and Steven Jobs were the true founders of Apple. In 1976, Steven Wozniak designed what is now known as the Apple I. Jobs convinced Wozniak that he needed to try to sell the machine, and on April 1, 1976, Apple Computer was created. However, the market was not ready for such an advancement in technology, thus setting back the take off of Apple until 1977. Apple began to increase development with the introduction of the Apple II. The Apple II, included color graphics and came in its -
First Apple Invention
Jobs began working on the Macintosh, when Apple's "Lucy" project began to crumble. The "Lucy" project was originally Jobs idea after visiting the Xerox PARC research facility in Palo Alto. This time Apple teamed up with an ex-Xerox employee, John Warnock who had stared his own company called Adobe. Adobe had figured out what no one else could, how to print what you see on your computer. With this Apple redeemed itself by introducing the first Desktop Publishing programs. -
Getting computers out there to people
the computer market had been saturated by so many personal computer clones. Since Apple was the only one selling Macs, because of their stingy patents they began to fall behind. This was due to the development of Windows 3.0, which was able to run on almost every personal computer clone. Apple computers were not compatible with the Windows 3.0, thus making it very inconvenient for people to buy Apple computers. -
Power Chip
Apple introduced the PowerMac, this was the first Mac to be structured on the PowerPC chip. The PowerMac was an extremely fast processor, that had been co-developed with IBM and Motorola. This allowed Apple to remain a high competitor for the best computer on the market. This is what enabled Apple to stay afloat in an already heavily saturated computer industry. -
Not looking good
Apple began to take a turn for the worst again. Apple all of a sudden had accumulated to many backorders, and did not have sufficient materials to build them. Apple began to lose millions of dollars and during this time Apple failed to make a profit. Apple also had trouble keeping up with Bill Gate's Windows '95, that had been introduced during the summer of 1995. -
large merger
Apple proceeded with a large merger, that would enable Apple to acquire NeXTstep. This program began the basis for Apple's next generation of computers, the OS. This was the start of Apple to again regain a high position in the computer market -
Apple and Microsoft
Apple made an relationship with Microsoft, that would give the two companies a 5 year patent cross-license. Microsoft also paid Apple an unstated amount of money, in order that Apple keep quiet about Microsoft stealing Apple's interface design. This design had brought in great success for Microsoft, while Apple was not even recognized for it. -
iMac
In April 1998, Jobs announced another profitable quarter ($57 Million), which came as a big surprise to nearly everyone. Jobs kept momentum moving, and in early May announced a new PowerBook G3, an Educational Apple Store, and an entirely new Mac design--the iMac. -
iBook
In July 1999, Steve Jobs filled the final quadrant in the "Apple Product Matrix"--The consumer portable--when he introduced the iBook. Based on the same principles that had made iMac such a hot sell a year earlier, the iBook brought style to the low-end portable market. -
PowerBook
The Fall of 2001 brought new revisions to the PowerBook G4 and iBook lines, the latter of which had sold extremely well during the summer. In late October, Apple announced its first non-computer product in several years, the iPod. The iPod was a small hard-drive-based digital music player, and represented Apple's first hardware addition to its "digital hub" strategy -
Flat Desktop
In January 2002, Apple reinvented the consumer desktop, again, when it released its flat panel iMac. It also announced iPhoto, a new software package aimed at improving the digital camera user experience -
Safari
In 2003, however, Apple began to recover, and to build for the future. In January, Apple announced two new PowerBook G4 models, a 12" model similar to existing 12" iBooks, and a giant, wide-screen 17" model, aimed squarely at the graphic design market. Apple also announced that it would be shipping its own Web Browser, Safari
