App.Net at a glance

By jamlim

  • Went ad-free and became a social networking platform instead

    Similar to Twitter, by removing the ads, but relying on User and Developer subscriptions as a financial model

  • Announced Crowdfunding intent

    Goal: To reach USD 500,000 with 10,000 backers
  • Launch of App.Net

    Launch of App.Net

    Marketed as a service that lets app develpers showcase applications

  • Announced crowdfunding intent

    Min USD 500,000, 10,000 backers

  • Exceeded crowdfunding goals

    Raised USD 750,000 with over 11,000 backers

  • Launched Annotations

    Allows applications to attach arbitrary metadata to posts, which allows more complex features to be built using the App.net infrastructure

  • Started an incentive programme

    Divided a $20,000 monthly pool among participating developers based on application usage and user feedback. Mixed Media Labs' goal was to encourage developers to build on the platform

  • Started free-trial invitation programme

    Users can invite a friend to use App.net. If the friend accepts, they can use the service free for a month

  • Became Freemium

    Users with a paid plan could invite people to get a free tier account with a few limitations