History of Makeup

  • Natural Faces

    Natural Faces
    The French Revolution had a large impact on Makeup of the 18th century. After the French Revolution ended, so did the desire to wear white paint and harsh makeup on your face, the goal became to look as if you had no makeup.
  • Makeup recipes

    For freckle removal: squeeze the juice out of chick-weed, add three times its quantity of soft water, then bathe the skin for five to ten minutes Remove gray from hair: four ounces of hulls of butternuts are infused with a quart of water, to which half an ounce of copperas was added. Wrinkle removal: melt one ounce of white wax, add two ounces of juice of lily-bulbs, two ounces of honey, two drams of rose-water, and a drop or two of ottar of roses and use on the skin.
  • Early Beauty Products

    Women would use belladonna to whiten their eyes, even though it was very poisonous. Most beauty products were sold many pharmacists, because they contained mercury and nitric acid.
  • Period: to

    History of Makeup

  • The War of 1812

    The War of 1812
    Causes of the war included British attempts to restrict U.S. trade, the Royal Navy’s impressment of American seamen and America’s desire to expand its territory. The United States suffered many costly defeats at the hands of British, Canadian and Native American troops over the course of the War of 1812, including the capture and burning of the nation’s capital, Washington, D.C., in August 1814.
  • Use of Rogue in Makeup

    Eyebrows were darkened and hair was dyed using rogue, it was the most common beauty product. To prevent a hairline, a cloth with vinegar and cat dung was applied to the scalp. Many of the beauty recipes were made of herbs, vegetables, spring water and crushed strawberries. Pale skin represented wealth and leisure while tan skin showed a life of outdoor work. Since women wanted to look wealthy, they covered their skin and public and used whiteners, which were lethal.
  • Dangerous Beauty Tecniques

    Dangerous Beauty Tecniques
    White lead and powdered mercury were used as common makeup products. These products caused hair loss, stomach issues, the shakes and commonly death. Though the side effects of these products were known, women still used the to achieve the desired look.
  • Lip Pomades

    Lip Pomades
    Guerlain supplied lip pomades for both men and women.
  • The Mexican War

    The Mexican War
    The Mexican-American War marked the first U.S. armed conflict chiefly fought on foreign soil. It pitted a politically divided and militarily unprepared Mexico against the expansionist-minded administration of U.S. President James K. Polk, who believed the United States had a “manifest destiny” to spread across the continent to the Pacific Ocean.
  • Men and Women wearing makeup became socially acceptable

    George IV spent a fortune on cold cream, powders, pastes, and scents. Many people looked at a man with makeup and thought he was a dandy. (A man devoted to style)
  • The Civil War

    The Civil War
    The Civil War was a civil war fought in the United States. As a result of the long-standing controversy over slavery, war broke out in April 1861, when Confederate forces attacked Fort Sumter in South Carolina, shortly after U.S. President Abraham Lincoln was inaugurated
  • Safer Makeup

    Zinc oxide was found to be safer than past beauty products and is still commonly used today in makeup.
  • Colorful makeup shows up again

    Colorful makeup begins to resurface, full makeup was still seen as sinful, although natural tones were accepted to give a healthy, pink-cheek look.
  • Theodore Roosevelt becomes President

    Theodore Roosevelt becomes President
    Theodore Roosevelt became president following McKinley's assasination that former September, at age 42. He remains to be the youngest president ever elected in office.
  • First Safe Hair Dye

    French chemist Eugene Schueller develops the first safe commercial hair dye.
  • First Mascara

    Women made their first form of mascara using hot black wax beads, other women added petroleum jelly instead.
  • Creation of L'Oréal

    Creation of L'Oréal
    Eugene Schueller creates a hairline and names his company L'Oréal. Thus came to be one of the most famous hair brands in history.
  • First modern mascara

    First modern mascara
    The first modern commercial mascara formulated was named after Mabel, the sister of its creator, T. L. Williams, who mixed petroleum jelly and carbon soot together. This mascara is known today as Maybelline.
  • Vogue-Eyeliner

    Vogue-Eyeliner
    Vogue featured Turkish women using henna to outline their eyes, and the movie industry immediately took interest. This technique made the eyes look larger, and the word “vamp” became used to describe with these women, vamp being short for vampire.
  • Growth of Commercial Makeup

    Helena Rubenstein, Elizabeth Arden and Max Factor opened cosmetic salons in the early 1900’s.
  • World War I

    World War I
    World War I, also called First World War or Great War, an international conflict that in 1914–18 embroiled most of the nations of Europe along with Russia, the United States, the Middle East, and other regions. It ended with the defeat of the Central Powers. The war was virtually unprecedented in the slaughter, carnage, and destruction it caused.
  • First pressed powders

    The first pressed powders were introduced and included a mirror and puff for touchups. Pressed powder blush followed soon after.
  • Mascara wands in tubes

    Mascara wands in tubes
    Mascara wands in tubes debut for the first time. This eliminates the need for applying mascara with a brush.
  • Cover Girl sold in grocery stores

    Cover Girl sold in grocery stores
    Cover Girl make-up, one of the first brands sold in grocery stores and targeted to teens, is introduced by Noxzema.