-
Fashion Dictated by Royalty
People balanced into 1 or 2 main classes -
Dressmakers and Tailors
Elaborate detail and intricate tailoring and dressmaking -
Couture
The art of dress making -
Industrial Revolution
makred the beginning of technological advances. -
Mass producing clothing
Spinning Jenny, Water Frame, Water Frame -
19th Century
Fairs and Buzzars were procedures of the Retail store -
First Department Store
Lords & Taylor. & Macys -
Mail Order
3/4 of americans lived in rural area. -
Communication, Leisure, and Industry
Popularity of sports such as tennis attracted sportswear. -
First Fashion Magazine
First were big -
Leisure Activities
Tennis, swimwear, sports wear created style for sports wear. -
Unionization
Workers crowded into the industry working conditions becoming appalling. -
World War 1
Began in Europe & the United States entered in 1917 -
Trendsetting Designers
Paul Poiret, Gabrielle Channel, Jean Patou -
Early 20th Century
Specialty stores emerge with new retaiing approaches. -
Chain Stores
Chains stores selling lower priced merchandise -
Retail Centers
more people moved to the suburbs & owned cars -
Depression
so much cred was extended that eventually there was not enough money to back it up. -
Hollywood
People visted the local movie theater 1-2 a week, to take there mind off the depression. -
Paris's Influence
Couture designers on international fashion remained. -
Post war Fashion
Frenh couture banded together under the leaderships of Lucien Long -
1960's
50% of the US population was under age 25 -
Late 60's and 1970's
Polyester paintsuit almost became a uniform -
1980's
Active sportswear was firmly established fashion -
1990's
Internation recession beginning in the US & UK & finally reaching Japan and contintal Europe. -
21st Century Designers
Capture medias attention for fashion and publices imagination with their outland industry creation