Bimbo

Timeline created by facebooker_668900224003239
  • 1943 The idea of creating a bakery company is born. The name Bimbo appears for the first tiME.

  • The bakery company Bimbo S.A. is founded. The Bimbo Bear appears as a logo. Their first products go on sale: large white bread, small white bread, black bread and toast, wrapped in cellophane

  • The vehicle area begins to be structured. The idea of pancakes goes on sale

  • They already have 9 bimbo products for sale: white bread (small or large), black bread, toast, sweet bread, rolls and pancakes (small, medium and large)

  • The first foreign company opens in the city of Puebla.

  • The "38" appears, a vehicle decorated with loudspeakers, record players and microphones, to advertise the product in ranches and small towns.

  • The production of Bear Donuts begins, in addition to a new line of pastries with midnight, mattresses and bimbollos.

  • BIMBO initiates social responsibility activities by allocating a percentage of profits to open and maintain a school. Keik is born, a brand dedicated to making cakes with 3 flavors: strawberry, chocolate and orange.

  • The Bimbo de Occidente factory (Guadalajara) is installed.

  • Keik changes his name to Marinela. The products Bombonete, Negrito and Gansito covered with walnut pieces go on sale.

  • It begins to be sold in individual packaging: Gansito

  • Bimbo del Norte was inaugurated in the Ciudad del Norte in Monterrey, Nuevo Leon.

  • The first administrative reconstruction begins; the corporate structure is created, located on Avenida Ejercito Nacional in Mexico City.

  • Bimbo acquires the rights to the Sunbeam brand from Quality Bakers of America in Mexico.

  • Strawberry, vanilla and chocolate Super Submarinos Marinela go on sale.

  • Bimbo installs the largest bakery plant in Latin America and one of the 10 largest in the world in Azcapotzalco, Mexico City.

  • Bimbo enters the jam market. The Caramel line responded to the need to supply Marinela with raw materials.

  • The Suandy brand is born, which is dedicated to making pancakes, cakes and cookies under the Pasticetas, Biscotel brands, among others. Tia Rosa is born with sweet bread.

  • The production of the Bimbo Shells begins. Barcel puts Barcel Popcorn on sale in different caramel, salty and chili presentations.

  • Tortillinas Tia Rosa goes on sale.

  • Ricolino is created as Grupo Bimbo's leading brand in sweets and chocolates. Bubulubu is born.

  • Bimbo begins operations on the Mexican Stock Exchange (BMV), trading 15% of its shares.

  • The expansion of Bimbo begins, exporting to the United States of America.

  • A new organizational structure is generated, from which a single industrial group is created.

  • Bimbo Centroamerica is created with the construction of a plant in Guatemala.

  • Opening of the headquarters in Guatemala. Milpa Real and Lonchibon corn tortillas are on sale. Barcel launches Chips.

  • The opening of Bimbo Argentina and the Latin American Region corporate is carried out.

  • The new Grupo Bimbo corporate building was inaugurated in Santa Fe, Mexico City.

  • Grupo Bimbo acquires Coronado, a company dedicated to making cajeta products.

  • Grupo Bimbo acquires the North American bakery Mrs. Baird's.

  • Plus Vila and Pullman are acquired in Brazil.

  • The western baking business of George Weston Limited, on the west coast of the United States, owner of the Oroweat brand, is acquired.

  • Joins Joyco manufacturer of Duvalin, Bocadin and Lunetas.

  • El Globo and La Corona chocolates are acquired.

  • The Panrico bakery in Beijing is acquired, thus Grupo Bimbo begins to have a presence in the Asian market.

  • The Nutrella bakery is purchased in Brazil.

  • George Weston Foods Ltd. is acquired in the United States.

  • Grupo Bimbo acquires Dulces Vero in Mexico

  • Grupo Bimbo is consolidated as the largest bakery company in the world by acquiring Sara Lee North American Fresh Bakery, in the United States; Fargo, in Argentina and Bimbo Iberia, in Spain and Portugal.

  • The largest and most important conversion to renewable energy takes place, carried out by a company in the food industry worldwide.

  • Canada Bread is acquired to promote the global growth strategy in Canada and the United Kingdom, reaffirming itself as the largest bakery company in the world.

  • Grupo Bimbo acquires Vachon, the leading cupcake company in Canada, strengthening its presence in the country.

  • Acquisition of the Panettiere frozen bread business in Colombia and General Mills in Argentina.

  • Grupo Bimbo in India acquires 65% of Ready India Private Lited shares. Acquires the Adghal Group in Morocco.

  • The complete acquisition of Grupo Mnkattan, a leading player in the baking industry in China, stands out, strengthening its presence in Asia.