Timeline: History of advertisements

Jun 14, 1682

Shopping giudes

Shopping giudes were created to giude you through the shops , but they consisted entirely of add's in the end

Jun 14, 1704

First newspaper

The first newspaper advertisement, an announcement seeking a buyer for an Oyster Bay, Long Island, estate, is published in the Boston News-Letter.

Jun 14, 1750

Town criers

town criers were the form of advertising in the 1700's inventd in 1750, there were no radios of televisions , so they had to have a person to announce all the adverts

Jun 14, 1784

First magazine adverts

Pensylvania packet and dailey advertiser americas first dailey succesful newspaper starts in philadelphia

Jun 21, 1843

First advertising agency

Volney Palmer opens the first advertising agency in Philadelphia.

Jun 14, 1867

Averts in religeous magazines

New York agency Carlton & Smith buy's the right to place adverts in reigeous magazines

Jun 21, 1868

Pond's beauty cream

With $250, Francis Wayland Ayer opens N.W. Ayer & Son (named after his father) in Philadelphia and the first commission system based on "open contracts." His clients include Montgomery Ward, John Wanamaker Department Stores, Singer Sewing Machines and Pond's Beauty Cream.

Jun 17, 1873

Conention of advertising

First convention held in NY for advertising

Jun 21, 1877

James Walter Thompson

James Walter Thompson buys Carlton & Smith from William J. Carlton, paying $500 for the business and $800 for the office furniture. He renames it after himself and moves into general magazine advertising. Later, he invents the position of account executive

Jun 21, 1880