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The Nike Cortez
The Cortez was the first stable, comfortable shoe for the roads. It looked cool and debuted as running emerged as an American pastime, popularized by Bowerman and his 1967 book “Jogging.” -
Nike Waffle
Bowerman next sought to manifest a shoe with excellent traction on multiple surfaces, without metal spikes. The solve came over breakfast in 1970, as he contemplated the syrup-cradling depressions of the waffle on his plate. The first iterations were crude, but runners liked the feel and traction of the waffle sole and word of the invention quickly spread. -
Air Force 1
The AF1s are by far Nike's best-selling shoe of all time. As the popularity of basketball grew and hip-hop took off in the 1980s, the two became intertwined. Ballers and non-ballers alike coveted and collected the shoe, building the culture known today as “sneakerheads.” https://www.nike.com/a/air-force-1-history -
Air Jordan 1
An icon that changed the game from the jump. Released in 1985, the Air Jordan quickly took the world by storm with the same brazen charisma as Michael Jordan himself. https://www.nike.com/gb/a/air-jordan-1-history -
Nike Dunk
Players and fans loved the extensive line of apparel and footwear that brought a new energy of color to the collegiate level. But it turned out that the distinct colors also caught the eyes of those outside of college hoops. The canvas of the Dunk proved flexible enough to expand into art, fashion, music and global culture. https://www.nike.com/a/dunk-history -
Nike Air Max
Think of an Air bag like a trampoline. You step on it with your heel, and it springs back up. It makes walking and running more comfortable because it absorbs shock whenever your heel hits the ground. https://about.nike.com/en/stories/bill-bowerman-nike-s-original-innovator -
Pegasus 41 (where we are now)
This summer, Nike releases the Nike Pegasus 41, which features a new full-length ReactX foam midsole and forefoot and heel Air Zoom units. Appearing for the first time in the Pegasus line, ReactX foam provides higher energy return compared to React foam, while reducing the carbon footprint. https://www.nike.com/a/pegasus-history -
The Future
I think that in 2030 Nike will have biodegradable and comfy shoes, long lasting shoes. Not only will this help our environment but will also help reduce how much you have to spend on shoes in a year.