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It started out as a honey candy that was flavored and thickened with Marsh-Mallow plant sap.
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Until the mid 1800s, marshmallow candy was made using the sap of the Marsh-Mallow plant.
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In 1953, the Just Born candy company bought the Rodda Candy Company. Rodda produced a handmade candy marshmallow chick and Bob Born of Just Born loved the way the marshmallow chick looked. A year later in 1954, Bob Born had a machine made that would mass-produce marshmallow chicks, which he trademarked Peeps.
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the 1960s, Just Born started manufacturing seasonally-shaped Marshmallow Peeps. In the early 1980s, Just Born released the Marshmallow Peeps Bunny.
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For strawberry Peeps nutrition facts reads as follows: Sugar, corn syrup, gelatin, contains less than 0.5% of the following ingredients: yellow #5 (Tartrazine), potassium sorbate (a preservative), natural flavors, carnauba wax.
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Chocolate peeps were a step up in the flavoring game. As they continued to create more flavors.
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Just Born produces more than one billion individual Peeps per year. In a year, more than 700 million Marshmallow Peeps and Bunnies are consumed by men, women, and children throughout the United States. Strange things people like to do with Marshmallow Peeps include eating them stale, microwaving, freezing and roasting them as well as use them as a pizza topping. Marshmallow Peeps and Bunnies come in five colors.