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Vogue Magazine Founded
Arthur Baldwin Turnure becomes the founder of Vogue Magazine. Vogue is established as a weekly publication intended for New York City's elite class. Although now renowned as a fashion magazine, the earliest issues of Vogue rarely mentioned fashion. Instead, Vogue was a magazine that aimed to establish "social norms". Vogue also contained covergae of sports, social affairs and politics aimed for its male readers. -
Condé Nast Purchases Vogue
Condé Montrose Nast purchases Vogue and includes the magazine as a part of Condé Nast Publications. Vogue's transition from being indepedndently owned to now a part of a major publsihing group changed Vogue forever. Condé Nast globalized Vogue and transformed the magazine to be focused on fashion. Condé Nast also emphasized that each issue contain work from the most talented illustrators and photographers of the era. -
Vogue Goes International
Condé Nast expands Vogue to the international front. After success in Britain, Vogue is then published in Spain and France. However rather than being published as a bi-weekly magazine, the magazine is only released on a monthly basis. -
The Great Depression Leads to Decline in Vogue
The number of subscriptions to Vogue drastically declined during the Great Depression. Fromer Vanity Fair editor Frank Crowninshield was given the duty to re-vitalize the magazine in order to increase sales. As a result, Vogue lead the decline of fashion illustrations (by artists such as Dagmar Freuchen) and began the rise of fashion photography. -
Vogue Prints First Full-Color Photograph Cover
In 1932 fashion illustrations had been compltely erased in Vogue. Photographer Edward Steichen shoots the first color photograph ever printed in Vogue. The cover was the first of its kind when published. The July cover by Steichen marked the arrival of fashion photography in Vogue. -
Fashion Photography Expands: Models, Actresses and Artists
New photographers are hired at both Vogue and Condé Nast to capture portraits of current models, actresses and artists of the time. Most notably, photogrpaher Horst P. Horst began his portrait series depicting various models in corsets, sweaters and hosiery. However, Vogue did not publish photos made by Horst due to their risqué portrayal of "female promiscuity". -
New Talent Arrives
With the arrival of new designers in America such as Cristobal Balenciaga and Christian Dior, fashion photography began to flourish. One of the most notable photographers to expand to Vogue was Irving Penn. In one of his most famous photographs, Irving Penn photographed model Jean Shrimpton in a Dior dress. The issue went on to be the most purchased issue of the year. In the issue, many of the editorials focused on travel and post World War II fashion. -
Travel Photography in the Pages of Vogue
With the increased development of airplanes, travel became much more accessible to citizens. Vogue then began sending models, photogrpahers and editors to shoot spreads in exotic locations. In the November issue of 1956, Vogue published a sixteen page spread shot entirely in India. All sixteen photographs were shot by photographer Norman Parkinson and featured model Barbara Mullen wearing Givenchy and Dior. -
Diana Vreeland Becomes Editor-in-Cheif of Vogue
Before her transition to Vogue, Diana Vreeland was the editor of Harpers Bazaar. After her departure, she was offered the coveted position of being an editor at Vogue. Vreeland was noted to market the magazine to youth of the sexual revolution by focusing on contemporary fashion and editorials that openly discussed sexuality. In her first Vogue cover, model Twiggy is photographed by Richard Avedon in a Givenchy sweater. -
First African American Woman Covers Vogue
Model Beverly Johnson becomes the first African-American woman to be on the cover of Vogue. The cover served as a turning point for racial inclusivity in the fashion industry. Johnson is photographed by Francesco Scavullo who rose to fame after his portraits of model Brooke Shields were published. -
Anna Wintour arrives at Vogue
After Diana Vreeland resigned, she was replaced by Grace Mirabella. Under Marbellla, Vogue went under extensive alterations to respond to the changes in the lifestyle of its target audience. In short, the magazine became boring. After Mirabella was fired, Anna Wintour beat out Vera Wang for the editor-in-chief postion. Wintour aimed to revitalize the brand and make it "young and approachable". In her first cover, Wintour made the controversial decision to pair blue jeans and couture together. -
Annie Leibovitz begins Photogogrpahing at Vogue
After working as a field photographer at Vanity Fair for three years, Annie Leibovitz begins working at Vogue. Leibovitz is mostly known for her very cinematic form of photography. Much of Leibovitz's work features actors and actresses, celebrities and icons. One of Leibovitz's most famous covers was December 1997 which featured then First Lady Hillary Clinton in Oscar de la Renta. -
Kate Moss Covers Vogue for the First Time
Kate Moss has been noted as one of the most famous and controversial models of the 90's. Moss served as the face for the 90's trend known as "heroin chic" and began much of her modeling at Calvin Klein. In her first Vogue cover, Moss is photographed by renowned photographer Mario Testino. Testino would contiune working at Vogue up until present day, capturing fashion icons such as Beyoncé and Naomi Campbell. -
Nicole Kidman Photographed by Irving Penn
Legendary photographer Irving Penn sought to capture old Hollywood glamour in a modern day setting using couture pieces. Nicole Kidman, who had just won an Oscar for her work in "The Hours", was the actress featured in the issue. Penn and Wintour selected Kidman for the cover to display her simplisitc beauty in contrast to the intricate craftsmanship of the dresses she wears. -
Lady Gaga
Since Lady Gaga made her music debut in 2008, it was only three years later that she was approached to shoot her first Vogue cover. Gaga had built a reputation for being known for her forward-thinking and avant-garde style. Editor Tonne Goodman stripped back Gaga and focused on simplistic style, which turned heads when the cover reached newsstands. Photogrpahed by Mario Testino, styled by Tonne Goodman. -
Jennifer Lawrence
Actress Jennifer Lawrence is photographed by Mikael Jansson for the December 2015 issue of Vogue. Lawrence wears a Calvin Klein collection tank-top in the cover. Jansson shot the spread in the Nevada desert and many of the photos show Lawrence riding horses. In the interview Lawrence discusses the wage gap in Hollywood, the final Hunger Games film and a possible Oscar nod for her work in David O. Russel's upcoming film "Joy".
