Fred Deluca

  • Fred was born

    Fred was born
    Frederick "Fred" DeLuca (born 1948
  • Begins to think about locations

    Begins to think about locations
    When he began his sandwich stand he chose a mediocre location for his shop. Deluca wanted a food place that was healthy. His plan was to begin a “fast-food venture that provided a healthier, less fattening bill of fare.
  • Subway - Origins of the name

    Subway - Origins of the name
    On the radio advertisement they had promoted the name as "Pete's Submarines", which sounded like Pizza Marine, so they changed the name to "Pete's Subway", eventually it was shortened to "Subway", as it is known today.
  • The start of the restauraunt

    The start of the restauraunt
    In 1965 when DeLuca was seventeen years old, he borrowed $1,000 from friend and restaurateur Peter Buck, to start his first sandwich shop, after Buck suggested the idea to DeLuca at Buck's Armonk, New York home.
  • 100

    100
    In 1978, Subway’s 100th store opened
  • 1000

    1000
    the 1000 store mark in 1987, whereas the McDonald's chain only had 800
  • Forbes

    Forbes
    In 2007, Forbes magazine named DeLuca number 242 of the 400 richest Americans with a net worth of $1.5 billion.
  • 5$ Foot Long

    5$ Foot Long
    In 2008, Subway began to offer "Five Dollar Foot-long" submarine sandwiches in the continental United States and Canada as a limited time only promotion. All footlongs were available for $5, excluding premium and double meat subs. "Five Dollar Footlongs" quickly became the company's most successful promotion ever. Upon the initial program's completion, customer response prompted Subway to create a permanent "Five Dollar Foot-long Everyday Value Menu" that includes some footlong sandwiches for $5
  • Modern day subway

    Modern day subway
    As of October 2011, the company counts over 35,400 franchised locations in 98 countries[8] and produces US $9.05 billion sales every year.Today, Subway is one of the most popular chain restaurants