WNBA Timeline

By cmblock

  • WNBA Draft Lottery and Expansion Draft

    LA, Dallas and Chicago (unfortunately Chicago is unable to get the first pick due to a pick swap with Dallas).
    - Good day where fans will be paying attention.
    - Negative: each team will lose someone so we shall see who we have to remove from each team.
  • Period: to

    Black Friday / Cyber Monday

    • Holiday discounts
      • Holiday Packs (2 shirts + Hat for $75)
      • Spend $$$ to for free shipping
      • Dream/Dallas jersey offer - personalize your jersey for great holiday gift?
      • Free bleacher creature doll with purchase over $$$
      • Order between these dates for a chance to win an autographed item from team
  • Period: to

    Locker Room Clearance Sale

    • Discount old product to move on website? 25% off everything for 2025.
      • Onsite sale - work with team to host a clearance sale on site? Prob would work best with CT but other teams could do it. Maybe the teams are looking to move some old equipment room items as well?

  • Free Agency Negotiations Begin

  • Free Agents Can Sign Contracts

  • Free Agency signings

    • New Jerseys/name number shirts available for new signees.
      • Drop 3-4 new items on sites to take advantage of eyeballs on teams.
      • Good email marketing opportunity to push sales.

  • WNBA Draft

    • Launch jerseys, merch, and name/number customization.
    • Potentially sign Paige Bueckers (fingers crossed).
    • Plan 2025 product launches on-site and online.
    • Collaborate with teams to promote store links via email/social media.
    • Leverage team visibility for draft parties with on-site sales.
    • Push for on-site shirt pressing (e.g., No. 1 pick Bueckers in LA or Dallas).

  • Launch 2025 Season

    • Season will officially have 44 regular season games.
      • We should have 2025 CC assortment on hand for preseason games.
      • Push licensees not to miss start of season

  • Opening Day

  • Period: to

    Commissioner’s Cup

  • CC Title Game

  • Period: to

    All-Star break

  • Period: to

    WNBA All-Star in Indiana

    • Can Court Customs be on site providing unique product as a licensee?
      • Have product on all our sites and in-arena ahead of All-Star to sell.
      • Can we offer all teams quick turn All-Star shirts (designed before the season?)

  • Last Day of Regular Season

  • Playoffs

    Official Date TBD With 8 playoff teams and a 1-1-1 first-round format, we’ll likely get playoff games next season (despite the Seattle-Atlanta travel challenges).
    Prepare playoff shirts by midseason for all teams: matchup, playoff year, and postseason award designs.

  • Finals/Champions

    Official Date TBD
    • Be prepared for Finals and Champions if needed .