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LABUBU

  • Period: to

    LABUBU

    Labubu was born in 2015 by Kasing Lung as a character from “The Monsters,” with a simple, understated look, more storybook than toy.
  • First illustration.

    First illustration.

    Labubu appears in more books and drawings, gaining recognition as a recurring character.
  • Online popularity

    Online popularity

    Fans begin sharing illustrations and fan art on social media, forming an early community.
  • First collectible figure

    First collectible figure

    POP MART releases Labubu as a vinyl blind box figure, turning it from story character to collectible item.
  • Limited editions & collaborations

    Limited editions & collaborations

    Special themed versions and artist collaborations boost Labubu’s popularity and market value.
  • Fashion & Lifestyle Collaborations

    Fashion & Lifestyle Collaborations

    Labubu transcends toys, appearing in fashion accessories, keychains, and lifestyle collaborations
  • 10th Anniversary

    10th Anniversary

    Labubu becomes a global icon and blows up on social media, celebrates 10 years, collaborates with luxury brands like Moynat