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At this point in time, people starting weaving images and creative lines and designs into text.
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Information by 99designs, Design Domain, and more.
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The first logos were some of the first instances in which grapic design(visual art design by definition) was used as the central or defining peice in an art rather than just an addition or decoration to text.
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The printing press allowed and inspired businesses to advertise their services using the principle of design, though it was not yet called that.
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The addition of color to the printing industry opened a whole new variety of graphic design properties to be used.
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William Addison Dwiggins was the first (recorded) person to use the term "Graphic Design". This term started to interesest others, and they started to organize principles they had learned into this new category.
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Paul Rand's book on Graphic Design solidified and reintroduced ideas and principles about design.
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As media, and therefore ways to communicate and express art has progressed, so have graphic designs.