H2C/RACING HEARTS ROLLOUT By Film4Thought Period: Jan 1, 2012 to Mar 1, 2013 RACING HEARTS -> SPIRIT OF THE MARATHON II RELEASE Jan 18, 2012 Nike Europe/UGC Campaign Start talking to Nike Europe about UGC campaign (Conversion Experience) Feb 1, 2012 Sedona Film Festival/Sedona Marathon [Sedona Film Festival](www.sedonafilmfestival.com/) Feb 22, 2012 Community Screening/Focus Group Location TBA Period: Mar 1, 2012 to Aug 1, 2012 Training Team for Marathon Season Mar 18, 2012 EXPO Jul 27, 2012 Summer Olympics