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Caleb Bradham

By Md28
  • Birthday

    Birthday

    Caleb was born on May 27, 1867
  • UNC

    UNC

    He enrolled at the University of North Carolina
  • University of Maryland

    University of Maryland

    He attended the University of Maryland to be a doctor, then changed to the school of pharmacy, but dropped out because his father went bankrupt.
  • Bradham's Pharmacy

    Bradham's Pharmacy

    He opened his pharmacy in New Bern, North Carolina
  • Brad's Drink

    Brad's Drink

    He created Brad's drink
  • Pepsi-Cola

    Pepsi-Cola

    He renamed Brad's Drink to Pepsi-Cola
  • Incorporated

    Incorporated

    Caleb incorporated the drink
  • WW1

    WW1

    When WW1 started, the sugar prices went up, which was a big problem for Pepsi-Cola
  • Bankrupt

    Bankrupt

    Pepsi-Cola went bankrupt due to the sugar prices.
  • Sold

    Sold

    The company was sold for $30,000 to Megargel, who formed Pepsi Cola Corporation
  • Second bankruptcy

    Second bankruptcy

    Pepsi Cola went bankrupt for the second time during the Great Depression
  • Loft Candy Company

    Loft Candy Company

    The Loft Candy Company bought Pepsi Cola
  • Bradham death

    Bradham death

    Bradham died on February 19, 1934
  • PepsiCo

    PepsiCo

    The second bankruptcy set the stage for PepsiCo. They merged with the Frito-Lay company to become PepsiCo Inc.
  • Pepsi today

    Pepsi today

    Today, PepsiCo is one of the world's largest food and beverage companies. It is worth about 200 billion American dollars.