Dairy Queen

Timeline created by Laina99 in Business
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Event Date: Event Title: Event Description:
01/01/1940 First Dairy Queen store opens in Joliet, Illinois
First dairy queen store sign_tiny 01/01/1940 Dairy Queen original sign
01/01/1941 Dairy Queen reaches 10 stores
01/01/1947 Dairy Queen has over 100 stores
01/01/1949 Dairy Queen introduces malts and shakes to the menu
01/01/1950 Dairy Queen has over 1,446 stores
01/01/1951 The Infamous Banana Split Came to The Menu
01/01/1953 First Dairy Queen in Canada (Estevan, Saskatchewan)
01/01/1955 Dairy Queen has over 2,600 stores international
01/01/1955 Dilly Bar comes into view
01/01/1957 The Dairy Queen (/Brazier) concept is introduced.
01/01/1958 The Dairy Queen (/Brazier) meal items are debuted.
01/01/1961 Mr.Misty slushes are slurped up by the hundreds
01/01/1962 (Main)International Dairy Queen, Inc. (IDQ) is formed. A Main Event
01/01/1965 169 million times in one week, the first DQ radio advertisement message is broadcast
01/01/1966 First commercial advertisement for Dairy Queen aired titled “Live a Little”.
01/01/1968 The Buster Bar crashes through to the menu.
01/01/1970 The Blizzard: Hot Fudge Brownie Delight comes to DQ stores
01/01/1972 "Dennis the Menace" becomes spokes character for DQ
01/01/1972 First Dairy Queen store in Japan opens
01/01/1973 Say "Scrumpdillyishus" and get a Peanut Buster Parfait for fifty cents.
01/01/1979 The DQ system debuts in the Middle East
01/01/1980 We Treat You Right slogan is debuted
01/01/1985 More than 175 million Blizzard Flavor Treats sold in its first year.
01/01/1989 Dairy Queen ranked America's number one treat chain.
01/01/1991 DQ se abre en México
01/01/1995 DQ Treatzza Pizza and the Chicken Strip Basket debut
01/01/1998 Chocolate Rock Blizzard is introduced.
01/01/1999 Pecan Mudslide makes its debut.
01/01/1999 Worlds largest ice cream blizzard weighs in at 5,316.6 pounds
01/01/2000 The S'more Galore Parfait makes its debut.
01/01/2001 Crispy Chicken Salad is introduced.
01/01/2001 The first DQ Grill & Chill restaurant opens in Chattanooga, Tenn.
01/01/2003 The Blizzard of the Month Program kicks off.
01/01/2004 The MooLatte Beverage line debuts in Mocha, Vanilla and Caramel flavors
01/01/2005 The record is broken on June 21, when a new World's Largest Blizzard Treat was built in Springfield, Mass. It weighed 8,224.85 pounds and was 22-feet tall.
01/01/2005 GrillBurgers were introduced to consumers on national TV.
12/09/2005 The record is broken on June 21, when a new World's Largest Blizzard Treat was built in Springfield, Mass. It weighed 8,224.85 pounds and was 22-feet tall.
Timespan Dates: Timespan Title: Timespan Description:
01/01/1935
to 12/31/2010
Dairy Queen
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